Pear Bureau Info -

Home Office

President & CEO
Kevin D. Moffitt

Director of International Marketing
Jeff Correa

Marketing Communications Manager
Jim Morris

Office Manager
Renae Loar

Contact Us

For media inquiries, photo requests and recipe usage requests, please contact info@usapears.com.

Accessibility Statement

In accordance with federal law and U.S. Department of Agriculture policy, Pear Bureau Northwest prohibits discrimination in all of its programs and activities on the basis of race, color, national origin, age, sex, religion, political beliefs, or disability. Persons with disabilities who require alternative means for communication of program information (Braille, large print, audiotape, etc.) should contact the Pear Bureau at (503) 652-9720.

To file a complaint of discrimination, write the USDA, Assistant Secretary for Civil Rights, Office of the Assistant Secretary for Civil Rights, 1400 Independence Avenue SW, Stop 9410, Washington, DC, 20250-9410, or call toll-free at (866) 632-9992 (English) or (800) 877-8339 (TDD) or (866) 377-8642 (English Federal-relay) or (800) 845-6136 (Spanish Federal-relay).

In accordance with federal law and U.S. Department of Agriculture policy, Pear Bureau Northwest prohibits discrimination in all of its programs and activities on the basis of race, color, national origin, age, sex, religion, political beliefs, or disability. Persons with disabilities who require alternative means for communication of program information (Braille, large print, audiotape, etc.) should contact the Pear Bureau at (503) 652-9720.

To file a complaint of discrimination, write the USDA, Assistant Secretary for Civil Rights, Office of the Assistant Secretary for Civil Rights, 1400 Independence Avenue SW, Stop 9410, Washington, DC, 20250-9410, or call toll-free at (866) 632-9992 (English) or (800) 877-8339 (TDD) or (866) 377-8642 (English Federal-relay) or (800) 845-6136 (Spanish Federal-relay).

Fraud Prevention

Pear Bureau Northwest works hard to use grower dollars carefully and wisely. In order to keep up with our global presence, we make sure that anyone anywhere can reach us if they see questionable activities or behavior. The form below will allow any person to notify management at any time of incidents such as fraud. While we hope that it does not get used, we understand the importance of open communication.

Fraud and incident form: http://bit.ly/usapearsincidentform

Current Open Positions

President and CEO

Lead the charge as the President & CEO of Pear Bureau Northwest and shape the future of our organization! Set the course for success by crafting innovative strategies and policies that drive our mission forward. With a budget of $10M annually, you’ll have the resources to make a significant impact. Be the face of our industry, engaging with growers, government officials, and media to advocate for our cause. Your leadership will guide our volunteer-based board through complex challenges, ensuring alignment with our vision of enhancing pear grower returns and expanding consumer awareness. From marketing initiatives to regulatory compliance, you’ll oversee it all with professionalism and finesse. Join us in championing the growth and profitability of fresh pears worldwide!

This position also includes managing the Fresh Pear Committee under Federal Marketing Order 927, overseeing all Committee activities in compliance with regulations. Acting as the primary spokesperson, engaging with stakeholders and media.

About Pear Bureau Northwest

The Pear Bureau Northwest, established in 1931, is a non-profit organization dedicated to marketing fresh pears from Washington and Oregon. Representing over 700 grower families, our mission is to increase global fresh pear consumption while keeping growers competitive. We proudly produce 84% of US fresh pears, with a focus on quality and variety. Under the USA Pears logo, we promote our pears through a robust marketing campaign, including social media, consumer outreach, and public relations. Our efforts extend to online platforms, retail activations, and international markets. With Federal Marketing Order 927, we ensure quality regulations and support research programs vital to pear production. Through consumer research and industry engagement, we continually innovate to drive pear awareness and demand worldwide. Join us in shaping the future of the pear industry!

Reporting Relationships

This position reports directly to the Pear Bureau Board of Directors.

The President & CEO is responsible for five direct reports including the Director of Merchandising, Communications Manager, Office/Human Resources Manager, Director of International Marketing and Manager of Marketing Support and MIS. Additionally, the role is responsible for a total staff of 12 and at least three contractors including Accountant, Canadian Regional Marketing Manager and Pear Conditioning Contractor.

Duties & Key Responsibilities

Strategic and Operational Leadership:

Drive strategic goal development in collaboration with the Board and Committees
Facilitate board meetings to gather input on promotional activities, budgeting direction, and crop priorities
Maintain a strong image of Bureau through engagement with stakeholders and industry

Financial Stewardship:

Manage a $10 million budget, adjusting for industry priorities and crop changes
Monitor budget expenditures for policy and federal compliance, providing regular financial reports.

Staff Direction:

Recruit, motivate, and manage staff, overseeing projects and determining compensation.
Review and approve benefit packages and serve as an administrator for the 401K plan.

Relationship Management:

Foster inclusive relationships with Board, staff, industry, & government, emphasizing transparency & open dialogue
Engage in communications with shippers, sales desks, growers, legislators & other stakeholders to align Bureau programs with industry goals

Program Execution:

Provide visionary direction for promotion and advertising to enhance pear consumption
Develop, implement, & assess advertising plans to boost sales domestically & internationally.
Analyze pear research to identify market trends and enhance program effectiveness
Select and evaluate advertising agencies to optimize exposure and ROI

Education & Specific Qualifications

Bachelor’s degree in relevant field (e.g., business administration, marketing, finance)
Minimum 10 years of senior management experience with P&L responsibility
Understanding of agribusiness and non-profit entities, including board leadership
Strong leadership and administrative skills
Exceptional written and verbal communication abilities
Charismatic public spokesperson with industry credibility
Comfortable presenting to diverse audiences and engaging with the press
Direct experience in marketing and public relations
International business experience preferred
Knowledgeable in retail, food service, and consumer marketing
Background in social media marketing and advertising
Experience in grant writing and proposal development

Desired Qualities

Integrity: Impeccably honest, discreet with confidential information
Strategic Thinker: Visionary, adept at implementing strategies
Consensus Builder: Diplomatic, unites diverse groups effectively
Strategic Agility: Balances long-term vision with daily decisions
Inspiring Leadership: Passionate motivator, drives industry change
Initiative: Self-starter, achieves goals independently and within budget
Negotiation Skills: Strong negotiator, adept at influencing and gaining support
Flexibility: Willingness to travel regularly

Location

Milwaukie, Oregon

Compensation

Based on experience & tenure

Benefits

401K plan with employer match at $.50 per $1.00 (50%) up to a maximum of 5% of salary
Employer paid medical, dental and vision insurance
Employer paid term life, AD&D & long-term disability Insurance for Employee
Paid vacation
Paid sick Leave
Education reimbursement
Flexible working schedules

If interested please email your resume, portfolio, and pertinent information illustrating your history and qualifications to careers@usapears.com.

Site Map

Fresh Pear Committee

Access financial statements for the Fresh Pear Committee below:

2019-20 Audited Financials

2020-21 Adopted Budget

2020-21 Monthly Financials

Industry Meetings

Welcome USA Pears growers.

2023-24 Season Meetings

January 11, 2024 – BOD – Zoom
April 18, 2024 – BOD/FPC Joint Meeting – Yakima Convention Center / Zoom Hybrid
May 28-29, 2024 – Annual Meeting – Skamania Lodge / Zoom Hybrid