Following the “Spirits of Healthy Living” promotion in Indonesia, this season USA Pears are proud participants of the U.S. Fresh Fruit Carnival in Taiwan! The promotion teaches Taiwanese shoppers about high quality, delicious, and nutritious fruits from the U.S.
To kick-off the promotions that will take place in the cities of Taipei, Taichung, and Central Taiwan, a press conference was held with officers of the USDA’s Foreign Agriculture Service office in Taiwan. The celebration included giveaways, kids’ activities, and sampling of many different varieties of U.S. fruits, which, in many cases, are considered exotic in this part of the world.
The promotion will last through the end of December (which is National Pear Month here in the U.S., if you hadn’t already heard!), allowing shoppers to participate in nutrition workshops, a lucky draw contest through the official U.S. Fresh Fruit Carnival website, and recipe booklets to try at home.
The posters and grocery store displays invite shoppers to step right up to Uncle Sam’s big top to find fresh USA Pears, California Peaches, Plums, and Nectarines, Washington Apples, USA Apples, California Grapes, Northwest Cherries, and U.S. Blueberries. Sounds like one delicious carnival!